About FJ Rawding

F. J. Rawding is a firm started over 30 years ago whose recent projects include institutional, corporate offices, hospitality, as well as a number of midrise mixed-use residential/retail buildings. They needed a new website which had stunning design to showcase their portfolio and could serve as a tool for lead generation.

How we helped

User Research

Through a series of collaborative human-centered-design exercises, we got a deep understanding of the visitors' background, motivations, and pain points.

Content Strategy

We helped ensure the website had an authentic voice which was clear and consistent throughout the site. The sitemap was constructed to ensure no pages were more than a few clicks away.

Design

We created a sleek, modern design aesthetic which was tailored to help achieves the business objectives aligned on during the beginning of the project.

Development

The site was built with mobile responsiveness in mind so there is no diminishment of the user experience regardless of device or browser. We leveraged HTML5, CSS3, Javascript, and JQuery and built this on top of the WordPress CMS to ensure it is seamless to update content.

Support

After launch, we provided all the tools and tutorials needed to maintain the website, but we have helped out with analytics tracking, security monitoring, and adding new pages.

We couldn’t be happier with the outcome and appreciate every quick response, including the constant revisions we threw at you, which you took in stride and implemented immediately. We would highly recommend Ezra Digital to any company wishing to have a unique website designed for their business.

Therese Kennedy

Office Manager